Unique and Creative Professional Photography for
THE PASSIONATE AND MOTIVATED
SMALL BUSINESS OWNER
If you have an Instagram Page, Facebook page, LinkedIn, etc. you already have a personal brand, kind of. Your personal brand is you! A personal brand is the unique combination of skills, ideas, and personality that make you special. It’s what makes you unique and sets you apart from your competitors! But how do we make our personal brands stronger and more memorable to our clients?
"As a small business owner I am so busy working in business I honestly forget to work ON my business. I needed a personal branding session so much and I didn't know it, but I am so glad that Adrian helped me get my brand image to a whole new level. Now I don't need to worry about trying to scrounge together content to post on social media, I've got a whole library full of it. "
Chances are if you own a small business or a solo entreprenuer you are also responsible for putting out content to promote your business and to maintain an online presence! You need your own personal catalog of high quality images you can use for a variety of purposes. And that can be difficult to manage! Trust me, I know, we all struggle with it sometimes. But you don't have to! You can use the images from your personal branding session on your website, social media, and any other marketing you do! Paid advertising, social media profiles, email campaigns, are all great ways to use your personal branding images!
I already have headshots, aren't those personal branding?
It's a start! You should think of personal branding is an extension of your headshot. It's a collection of assets you can use across your entire online presence that show who you are and not just what you look like. And sure, we've all had that one friend with a camera or even hired a photographer to take that cheesy photo of us smiling in front of a laptop. That's not what we're trying to accomplish here. Good personal branding photography creates a consistent visual theme across your social media platforms to create a consistent theme and to make your brand not just visible, but recognizable. This includes not only headshots, but lifestyle photos of you in action doing what you love, behind the scenes images of you doing what you do best for your clients, product photography if you sell a physical product, your logos, your team if you're business isn't just you, and whatever else we need to show the world who you are!
That's the goal of our personal branding session! I want to show the world the real you and what makes you stand out! In order to inspire confidence in your dream clients and become the authority in your niche, your visuals need to be consistent with your messaging and embody the end result of working with you. Not sure which collection you need? Book your free discovery call and let's talk about what branding session is right for you!
Customized Specifically For You
Personal branding sessions, like everything else, are better when they're customized to your needs. Ahead of your shoot I will send over an in depth questionnaire so that I can better understand your brand's identity and message before we meet, so that we can brainstorm images that are suited to your business' needs. Together we are going to lean into strategy, confidence and creative direction for authentic photos that align with your brand energy. Need photos for an upcoming product launch? We can focus on that. Just started your social media accounts? We can brainstorm what kind of content you'd like to put out and plan to shoot images you can use to create your online presence. With my unique approach to planning, styling and directing brand photoshoots, we will tap into your brand personality, discover your Why, and plan an epic brand photoshoot that will take your marketing, and your confidence, to the next level.